Management
Loyalty
Sometimes there are lessons to be learned from outside of our industry that can be applied to our businesses. Just because the idea or concept wasn't invented here doesn't mean it won't work in floriculture/horticulture,... more »April Showers Really Do Bring May Flowers
Spring: a time when birds return home, gardens start to grow and your stress level rises. However, from the reports I have received, it seems that spring went pretty well for many garden center retailers.... more »Pohmer On…Clairvoyant Or Close Minded…A Subtle Difference
I just attended the Super Floral Show in Columbus, Ohio, an event that focuses on the mass market (namely supermarket) channel but with increasing interest from forward-thinking garden centers and florists who want to see... more »Personalizing The Experience
What increases the likelihood a person is going to keep coming back to a business? More often than not, it's the people and not the products and services that hook a client for life. Think... more »Make Your Move
Three years ago, Mark and Fran Landa, owners of Boulevard Flowers, Colonial Heights, Va., made the decision to move their 52-year-old business from its original facility to a location three miles away. Although the new... more »Battling The Big Boys: Rules Of Engagement For Independents
As another spring rush enters the books, how is your season looking? Whatever you are experiencing, chances are good that as an independent your season is being affected by mass market outlets in your area.... more »Listening (And Responding) To You
Reader comments can help keep columnists and their ideas based in the real world, and occasionally, columnists can help retailers stay rooted in reality, too. This month, I'm taking the time to address some interesting... more »Pohmer On…I’m Confused!
I admit it, I'm confused. (Most of you are shaking your heads because I actually publicly admitted infallibility, and the others are nodding, saying, "Yeah, we knew that already!") In all seriousness, I'm concerned and... more »Signage 101
Do you own a computer and a printer? If you said "yes," it's time to completely eliminate all hand-written retail signage. Hand-written signs might have been OK in the past, but just like avocado-colored refrigerators,... more »Consider A Return On Individuals
When most business people hear ROI, they think of return on investment. Today, let's talk about a new ROI: return on individuals. Focusing on individual results will yield the overall results you want from your... more »Is Your Store Technologically Advanced?
Customers don't know what technology you are using in your store, whether it is outdated, state of the art or expensive. Customers don't care about that. What they care about is receiving good service and... more »Raising The (Chocolate) Bar
There are many products that consumers don't deem necessities of life. Premium chocolates, like plants, tend to fall into this category. Certainly, everyone loves to get such products, but unless there's a special occasion or... more »
Videos
News
June 1, 2026
Floriexpo 2026 attendance up 15%
May 28, 2026
Terra Nova introduces new heuchera variety
May 27, 2026
