Merchandising

Rolling Green bird nerds social media post

August 2021
Spread Your Wings

During the early days of the pandemic, many people found solace in being outdoors, whether gardening, hiking or birdwatching. In fact, the 2020 Great Backyard Bird Count broke more records and attracted more participants than... more »
Proven Winners Pleasant View Complete Package Container

July 14, 2021
Pleasant View Gardens Introduce Proven Winners Complete Package Program

Pleasant View Gardens has introduced the Complete Package Program for 2022, which is intended to leverage the strength of the Proven Winners brand across all Proven Winners plants, including annuals, so there’s no doubt that... more »
Wallace’s Garden Center in Bettendorf, Iowa

July 2021
Spring Inspiration

As things slowly returned to normal in late April and early May, Lawn & Garden Retailer ventured out to several different garden centers to see what retailers were showing off this spring. We made stops... more »

June 2021
Merchandising Tips to Sell More Pollinator-Friendly Goods

More than a buzz word or a passing fad, pollinators and the important role they play in our ecosystems and food web have finally reached critical relevance. While significant focus has been placed on bee... more »
Cactus & Tropicals Draper

June 2021
The Art of Simple and Creative Displays

Displays are not just something we, as retailers, create to sell our products — they are our silent salespeople, telling customers our stories. We have less than three seconds to grab their attention and convince... more »
Pericallis-Senetti-Magic-Salmon-301

April 29, 2021
Suntory Flowers Debuts Garden Center Retailers’ Section for Digital Marketing

Suntory Flowers recently launched a "Just for Retailers" section on its website, with links content including social media posts, videos, professional images, bench cards and posters that IGCs can use on their social media accounts.... more »
4 Steps to Better Store Signage Now’s the time to improve your garden center’s signs before the spring rush.

April 2021
4 Steps to Better Store Signage

Whenever I talk about signs with a garden center retailer, the first thing I ask them to do is to take the 360° test: stand anywhere in your retail space and take a slow spin,... more »
Pohmer kicker image

April 2021
What Is Your Secret Sauce?

As you are about to embark on the most challenging months of your spring selling season, I tried to come up with something motivating and inspiring that could help cheer you on and I stumbled... more »
stock outdoor living

March 2021
5 Outdoor Living Design Trends for 2021

Don’t call it a comeback — outdoor living has been a big category in lawn and garden for years. But the pandemic — and subsequent stay-at-home mandates we’ve all endured — have sent it into new levels... more »

January 19, 2021
Terra Nova Nurseries Shares Its Pantone Plant Pairings for 2021

Terra Nova Nurseries has released a list of plants that coordinate with PANTONE 17-5104 Ultimate Gray and 13-0647 Illuminating, Pantone's two Colors of the Year for 2021. These colorful variety options present growers and retailers... more »
West of the Wind Creative Ways to Merchandise Outdoor Art_2018 VILLAGE GREEN, Rockford Illinois

January 2021
Creative Ways to Merchandise Outdoor Art

Three years ago, West of the Wind initiated a “Display Contest” for our retailers, where they could win free prints. The response was terrific, and we were amazed at the unique and creative ways our... more »
stock Woman with kokedama in garden center

January 2021
Rev Up an Exhausted Customer Base with New Varieties

Collectively, we’ve been through a lot in the last year. Whether you’re a business owner questioning your own future, an employee with kids you’re trying to teach at home while working full time, or a... more »