Marketing
Top 10 Lawn & Garden Retailer News Stories of 2022
These garden retail news items were the top 10 most viewed news stories in 2022. 1. Bailey Reveals New Endless Summer Hydrangea Bailey is kicking off 2022 by introducing ‘Pop Star’ hydrangea, the newest variety... more »
Garden Centers Provide Holiday Inspiration
There's no better place to be than home for the holidays, but after moving back to my hometown earlier this year, this Christmastime phrase takes on a whole new meaning. I took the opportunity to... more »
Pantone Names Viva Magenta as 2023 Color of The Year
Pantone has announced that its Color of The Year for 2023 is Viva Magenta 18-1750. Vibrating with vim and vigor, it is a shade rooted in nature descending from the red family and expressive of... more »
Dispel the Poinsettia Toxicity Myth
It's time to take poinsettia off Santa's 'naughty' list, says University of Missouri Extension horticulturist David Trinklein. He says its pretty bracts and leaves pose no danger to people and pets, other than possible allergic... more »
Proven Winners Hosts Plant Influencers Roundtable
With consumer interest in gardening continuing to gain momentum across North America, Proven Winners has expanded its commitment to support home gardener success. It hosted an inaugural group of content creators to a Proven Winners Creators Roundtable held... more »
Proven Winners Hosts Retail Roadshow
Proven Winners hosted its free, one-day Roadshow in September in Minneapolis, Minnesota, and in October in Lancaster, Pennsylvania. Nearly 200 attendees gathered for the retail-focused event in Lancaster. The day began with a consumer marketing... more »
Seed Your Future Creates Green Career Week
Seed Your Future has created Green Career Week to take place Oct. 3-7 as a national campaign led by industry professionals to increase awareness about green industry careers (aka in your garden center) and help... more »
The Year of the Orchid
(Cattleya photo courtesy of Smithsonian Gardens) Luckily for all of us in the horticulture industry, it does not look like orchids are going out of favor anytime soon. Houseplants have seen a huge surge in... more »Armstrong Gardens Case Study
{Sponsored} Implementing an Integrated System Pike Nurseries had been operating its locations using two separate, older computer systems — one for point of sale and one for... more »
Expanding to Hemp/CBD in the Garden Center
Something new is growing at Pahl’s Market in Apple Valley, Minnesota. After the 2018 Farm Bill passed, Jack Pahl says they saw a new market open up for their family business and, at the beginning... more »
Cutting Gardens in Vogue
We recently joined Bailey Nurseries for an action-packed media event in the heart of New York City. The main goal of the event was to meet the newest Endless Summer hydrangea, ‘Pop Star’, which will... more »
Top Retail Trends of 2022
The pandemic changed not only how customers shop — and how you sell to them — but has also brought forth innovative changes in retail. Financial services and digital payments company Block Inc. (formerly Square Inc.) partnered... more »
Videos
News
April 19, 2024
Danziger holds Spring Festival to celebrate 70th anniversary
April 19, 2024
PDSI hosted Spring Garden Roadshow
April 18, 2024
Registration now open for GardenComm conference
April 18, 2024
That Flower Feeling releases new floral marketing assets
April 18, 2024
Terra Nova Nurseries unveils new echinacea
April 18, 2024
Proven Winners displayed new plants, programs at open house
April 17, 2024
