Marketing
For most gardeners, a big part of gardening is sharing with others. For Coast of Maine Organic Products, it’s about sharing the love of gardening with the next generation. The company created its Growing Good...
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Vacation club brand WorldMark by Wyndham announced it is launching "Planting Seeds," a pilot program that introduces guests staying at WorldMark Portland Waterfront Park to the concept of urban permaculture through interactive workshops and an on-site...
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Linwell Gardens, headquartered in Beamsville, Ontario, Canada, has joined the ThinkPlants network of breeders, growers and suppliers. This new addition to the ThinkPlants family continues to expand the growing portfolio of genetics and broaden the...
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Terra Nova Nurseries has released select lists of best-of-breeding varieties for five growing attribute categories: “Bigger and Better Foliage,” “Humidity Resistance,” “Sun-Loving,” “Shade-Loving,” and “Compact Growth Habit.” These varieties were bred by Terra Nova’s team...
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Kate Terrell, president and general manager at Wallace's Garden Center in Bettendorf, Iowa, can tell when a text offer has gone out to Wallace’s text club, at least anecdotally speaking, because she says cars immediately...
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Monrovia’s first webinar of 2023 features trend spotter and chief marketing officer Katie Tamony and plant hunter Georgia Clay, who provide design tips and plant inspiration to help you kick off your customers' spring gardens....
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The Society of American Florists has announced it now offers free spring social graphics to entice your customers to celebrate the season with flowers. The social media shareables include general spring-themed banners and social media...
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How innovative is your garden center? Share your story now for the 2023 Lawn & Garden Retailer Innovator Awards. These awards will recognize garden centers for excellence in categories such as: Community Involvement, Classes and...
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Whether it’s reducing waste, implementing recycling programs or finding new efficiencies, garden centers are constantly striving to perform in a more eco-friendly manner. Noelle Clark Akin, manager of training and education at Petitti Garden Centers...
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The old cliche of “stack it high and watch it fly” couldn’t be further from the truth for independent garden centers. Effective merchandising takes much more planning; it’s an ongoing process to introduce your products...
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A background in fashion might not be commonplace in the plant retail world, but for Karli Heineman, it’s turned out to be a real advantage. Before moving to San Diego from Los Angeles five years...
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Proven Winners ColorChoice has announced that Shrub Madness will return Feb. 27. The bracket competition pits shrub against shrub in a battle for the title of World Champion through votes. The contest runs in prediction...
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