Merchandising

January 2012

Let Me Explain: History in Black and White

Many independent garden centers have a rich family history that many of your customers may know little about. Why not show them? Time is on your side. Actually, history is on your side. As an... more »

January 2012

The 10-Year Trend

On the heels of its 10th anniversary, Two Green Thumbs Miniature Garden Center, Seattle, has proven that miniature gardening is much more than a flash in the pan. Creating a business without a market is... more »

January 2012

Fine Italian Merchandising

The 53rd International Garden Centre Congress found itself in Northern Italy last September, giving its attendees a fresh look at Italy's garden center scene.This layout has a ton of great photos. To see all of... more »

January 2012

Take A Seat

What have you done to make shopping a little easier, more comfortable or even streamlined? The Chicago metropolitan area, aka Chicagoland, tops out around 9.5 million people, according to the 2010 Census. This staggering amount... more »

December 28, 2011

Hort Couture Offers Free Merchandising Support

Hort Couture is offering retailers free merchandising support on orders placed by the end of the year – December 31, 2011. Hort Couture is offering retailers free merchandising support on orders placed by the end... more »

December 14, 2011

Ball And AIB Team Up On Bench Card Signs

To help build plant value, and acclaim the advantages of gardening, Ball Horticultural Company and America in Bloom have collaborated to print some of these benefits on handy bench card signs.Flowers and plants are more... more »

September 27, 2011

Milaeger’s Wins World’s Easiest Display Promotion

Milaeger's employee, Lars Skoglund, is the winner of the Endless Summer Collection World's Easiest Display Promotion – turning a part time job into a full time ride by receiving a brand new Ford Fiesta as... more »

September 14, 2011

Burpee Happy With Garden Coach 2011 Results

In its inaugural year, The Burpee Garden Coach mobile text-messaging tool provided more than 67,000 user tips to home vegetable gardeners.In its inaugural year, The Burpee Garden Coach mobile text-messaging tool provided more than 67,000... more »

August 2011

Let Me Explain…

...a few things I found interesting on a recent tour of United Kingdom garden centers.The British are known for their classical gardens and old Victorian greenhouses that contain amazing, old and important plant collections. Beyond... more »

August 2011

Garden State(ments)

From garden markets to a fourth generation family-owned garden center, the 2011 Garden Centers of America (GCA) Summer Tour in New Jersey offered tour attendees plenty of variety and industry history. What follows are useful... more »

July 2011

Let Me Explain…

...the unique signage at Baker's Acres Greenhouse and how it helps create a memorable shopping experience.From our diverse and unusual plant selection right down to our signs, we try to be as original as possible... more »

July 2011

Consumer Insight

Think outside of the pot. Through market research, learn new ways to innovate and create additional value for consumers.I'm often asked to explain what I do for a living. In short, I specialize in asking... more »