Marketing
Quick & Easy Marketing Solutions for Garden Centers
When it comes to helping your garden center stand out in the crowded retail industry, a well thought-out marketing strategy and proper execution can be what sets the good retailers apart from the great. And... more »
Growing an Integrated Marketing Plan on a Budget
Anyone working in the horticulture industry today knows that profit margins can be extremely tight, making it crucial to watch budgets closely. Marketing can be a major factor in the overall business equation that will... more »
AAS Sponsors Jonathan Bardzik Cooking Series
All-America Selections recently announced a sponsored partnership with noted industry ally, chef and storyteller Jonathan Bardzik. “Growing up working in my family’s garden center I have always understood how businesses are the link between great... more »
April Retail Sales Show Dramatic Gains Over 2020 Shutdowns
Retail sales were virtually unchanged from their strong performance a month before and grew dramatically year-over-year in April as the rapidly recovering U.S. economy marked a full year since the coronavirus pandemic shut down most... more »
NGB Sponsors #YearoftheSunflower Video Contest
2021 is National Garden Bureau's "Year of the Sunflower" and its members are sponsoring a #YearoftheSunflower video contest, designed to inspire creative videos from anyone and everyone in the horticulture industry who loves sunflowers. This... more »
PanAmerican Seed Launches Promotional Package for Kitchen Minis Collection
To help retail and greenhouse customers sell and raise awareness for the Kitchen Minis collection of edible potted vegetable plants, PanAmerican Seed has launched a free package of promotional sales tools. These helpful resources, including downloadable signage, ready-to-post... more »
Monrovia Develops Video Series for Consumers
Monrovia has developed a new series of videos that introduces customers to new varieties, provides tips and showcases inventory. More than a dozen short videos cover everything from new selections to customer favorites. Each segment... more »
Webinar to Focus on Attracting Buyers Back to In-Person Retail Shopping
International Market Centers has announced its June 2021 Market Insights webinar will explore the ways that retailers are preparing for consumers’ return to their stores. The hour-long “Back to Business: Attracting Buyers Back to In-Person Visits” session... more »
Suntory Flowers Debuts Garden Center Retailers’ Section for Digital Marketing
Suntory Flowers recently launched a "Just for Retailers" section on its website, with links content including social media posts, videos, professional images, bench cards and posters that IGCs can use on their social media accounts.... more »
Organic Home Gardening Continues to Rise
This Earth Month, Seeds of Change, the largest exclusively organic seed brand in the country, says that its sales growth of 52% year over year can be attributed to a rise in eco-conscious consumers who are... more »
Why You Should Consider a CSA Program
L&GR: When and why did you decide to set up a CSA? Emily L. Harvey, manager, Harvey’s Farm & Garden Center, Westborough, Massachusetts: We started offering our CSA program in 2014 after realizing there was... more »
Mother’s Day Spending Expected to Reach New High
Mother’s Day spending is expected to total a record $28.1 billion this year, up $1.4 billion from 2020, according to the annual survey released today by the National Retail Federation. Approximately 83 percent of U.S.... more »
Videos
News
February 24, 2026
Dümmen Orange releases 2027 perennials catalog
February 24, 2026
Schoneveld Breeding joins De Groot en Slot
February 23, 2026
Concept Plants reveals 2026 introductions
February 23, 2026
Deena and Ken Altman receive AFE Ambassador award
February 23, 2026
FNGLA now accepting nominations for 2026 Industry Awards
February 18, 2026
Danziger previews new varieties to be shown at CAST 2026
February 16, 2026
Oasis Grower Solutions launches retail propagation kit
February 16, 2026
