Marketing
The Perfect Plant to Feature Bloomin’ Easy This Spring
Bloomin’ Easy has announced its line of improved, low-maintenance plants will be featured in The Perfect Plant beginning spring 2018. The Perfect Plant is a complete, interactive visual expert for garden centers to give shoppers... more »
Incorporating Activism
The new buzzword in marketing is advocacy. I just returned from an entire conference about how to use this model in your business, with brand representatives from tech industry giants like Dell and Cisco, and... more »
Marketing Water-Wise Plants
Colorado’s population is expected to nearly double between 2000 and 2040. Most of this growth is happening along the eastern slope of the Rockies, in areas where our average annual precipitation is less than 15... more »7 Ways to Sell the Ultimate Gift
What would you say if I told you that you already possess the one small item in your store that any employee can sell easily with zero knowledge of eco-friendly matters multiple times daily and... more »
Year-Round Workshops
My favorite part of winter is looking through all of the seed catalogs that are arriving daily and thinking about my spring garden. Well, you can bet that many of your customers are doing the... more »
Growing Customers
The next time you're in traffic behind someone looking at a cell phone or watching an employee hide in a bathroom stall to change their Facebook status ... be grateful. You see, this little device... more »
Style Awakenings in 2018
On a recent morning as I was waking up, I turned on the radio to catch the headlines, and I heard that according to the Bloomberg Market Report (November 2017), residential construction starts are up... more »
Easy Tools to Sell More Plants
Every year since 1980, the National Garden Bureau (NGB) board of directors has chosen one annual, one edible, one perennial and one bulb (added in 2015) as the selected classes for our "Year of the"... more »Ball Seed Updates WebTrack To Go
WebTrack, the business management system from Ball Seed, has added several new features with its latest update for the WebTrack To Go mobile app. The app can now scan seed packets through a smartphone camera to view... more »
Consumer Gardening Brand Hires Brie Arthur
Gardenuity, the direct-to-consumer gardening platform that helps step-by-step in the growing process, has hired Brie Arthur as its new vice president of horticulture. Arthur will work closely with the brand's co-founder and CEO, Donna Letier,... more »
Good Tidings Showroom Opens Jan. 4
Good Tidings has announced its 2018 Holiday Showroom will open on Jan. 4. The new Good Tidings Holiday Showroom is a one-stop shopping experience for holiday retailers located 30 minutes from the Philadelphia International Airport and 10... more »
Spring Meadow Gets New Logo
Dec. 4, 2017, marked the release of Spring Meadow Nursery’s bold, new logo — the first update in a decade and the most dramatic change in company branding since the Deppe family started the business... more »
Videos
News
October 4, 2024
NGB awards $7,500 in Therapeutic Garden Grants
October 4, 2024
Proven Winners announces 2024 scholarship winners
October 4, 2024
Plantpeddler, Syngenta Flowers pre-release new begonia series
October 3, 2024
2025 Philadelphia Flower Show theme revealed
October 3, 2024
Sakata relocates headquarters to Woodland Innovation Center
October 1, 2024
