Marketing
The Five Deadly Fears of e-Newsletter Publishing (and how to overcome them)
1 Fear of Having Nothing To SayAs a small business owner, you know a lot more than you may realize. And although running out of material is the number one reason cited by small business... more »
Fun With Mobile Marketing
There's no denying that gardens are hard work, but for the folks that list gardening as one of their hobbies, it's also a labor of love and good times. Putting the "fun" back in shopping... more »
Ads With Attitude
After a disappointing return on last year's print ad campaign, which consisted of low-price promotions and specific product pushes, Pesche's Flowers in Des Plaines, Ill., decided to go in a new direction."We needed a new... more »
Ladies’ Night … Done Right
Over the last three years and with some lessons learned along the way Girls' Night at Molbak's Garden + Home, Woodinville, Wash., has grown into an event that we expect to sell out.... more »
Become The Buzz
A lot has been written about all the ways you can get buzz for your business from putting discounts on your Facebook fan page, to reaching out to mommy bloggers, to offering Groupons.You don't... more »
The World’s Largest Hanging Basket
The Garden Corner's Jonn Karsseboom is one passionate guy. He'll be the first to admit that he's also a bit of a daydreamer. Sometimes when you mix those two characteristics, extraordinary things happen particularly... more »
The Consumable Consumable
We've taken them for granted all these years, but they didn't mind. Tasty, delicious, aromatic and oh so versatile, herbs and veggies are good for the mind, body, spirit and business.Edibles bring customers back time... more »Marketing & Merchandising Webinar Now Available Online
If you missed GPN's webinar on "Marketing & Merchandising Ideas from Abroad," you can now view the archived presentation online.In April, Dave Edenfield, president of The Visions Group, presented some of the latest horticulture marketing... more »Organic Gardening Magazine and Safer Brand Partner to Launch App
Organic Gardening magazine, in partnership with Safer Brand garden products, announces the release of Planting Planner, a free app designed to take the guesswork out of planning a garden.Organic Gardening magazine, in partnership with Safer... more »Former Employees Open New Garden Center
Former employees of the now closed Emery's Garden open up a "pop-up" shop in the same location this gardening season.After Washington State's Emery's Garden closed last November, four former employees decided to keep at what... more »Watch Your Ps!
It wouldn't hurt even the successful garden centers to check their Ps every now and again to see where new opportunities might lie.Unless you live in a monastery, you more than likely heard the obnoxious,... more »Four Season Sales
No longer just a spring thing, the owners of CopperTree Outdoor Lifestyles, Springfield, Ill., have transformed their custom containers into the talk of the town for all four seasons. In the last two to three... more »
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April 24, 2024
Teachers to take field trip to explore horticulture
April 23, 2024
That Flower Feeling names 9 to marketing committee
April 23, 2024
