Marketing

HilverdaFlorist debuts digital knowledge base

April 17, 2023
HilverdaFlorist debuts digital knowledge base

HilverdaFlorist has announced it is offering a digital knowledge base, aimed at providing information and expertise to the entire market. The knowledge base, which is accessible via the HilverdaFlorist website, is a comprehensive resource for... more »
Ferry-Morse “Garden Get-Together” Facebook Live Returns for National Gardening Day

April 11, 2023
Seed company to hold “Garden Get-Together” Facebook Live for National Gardening Day

Ferry-Morse, a leading gardening seed brand, part of the Central Garden & Pet Company portfolio, announced its annual Garden Get-Together will take place on Friday, April 14 on Facebook Live in honor of National Gardening... more »
NGB Goodness of Gardening resource page social media graphics

April 5, 2023
NGB promotes “Goodness of Gardening”

National Garden Bureau (NGB) has devoted 2023 to launching a series of articles, blogs, videos and a webinar that highlight the good that can come from gardening. Most recently, a MAT release directed at consumers about... more »
The trends report explains how the U.S. Department of Agriculture Hardiness Zones have changed dramatically

April 5, 2023
Arbor Day Foundation shares activities to celebrate Arbor Day

Arbor Day takes place on April 28, and the Arbor Day Foundation is sharing some ways to show their appreciation for nature through tree-related activities. “As we prepare to plant our 500 millionth tree as... more »
The Growing Good program helps schools and other organizations cultivate a love of gardening.

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Connecting kids to gardening

For most gardeners, a big part of gardening is sharing with others. For Coast of Maine Organic Products, it’s about sharing the love of gardening with the next generation. The company created its Growing Good... more »
WorldMark by Wyndham introduces guests to urban permaculture in new pilot program

April 4, 2023
WorldMark by Wyndham introduces guests to urban permaculture in new pilot program

Vacation club brand WorldMark by Wyndham announced it  is launching "Planting Seeds," a pilot program that introduces guests staying at WorldMark Portland Waterfront Park to the concept of urban permaculture through interactive workshops and an on-site... more »
Linwell Gardens joins ThinkPlants network

April 4, 2023
Linwell Gardens joins ThinkPlants network

Linwell Gardens, headquartered in Beamsville, Ontario, Canada, has joined the ThinkPlants network of breeders, growers and suppliers. This new addition to the ThinkPlants family continues to expand the growing portfolio of genetics and broaden the... more »
Terra Nova releases 2023 Plant Attributes Varieties Lists Coreopsis 'Citrine' Photo

April 3, 2023
Terra Nova releases 2023 Plant Attributes Varieties Lists

Terra Nova Nurseries has released select lists of best-of-breeding varieties for five growing attribute categories: “Bigger and Better Foliage,” “Humidity Resistance,” “Sun-Loving,” “Shade-Loving,” and “Compact Growth Habit.” These varieties were bred by Terra Nova’s team... more »

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Should your garden center have a text club?

Kate Terrell, president and general manager at Wallace's Garden Center in Bettendorf, Iowa, can tell when a text offer has gone out to Wallace’s text club, at least anecdotally speaking, because she says cars immediately... more »
Monrovia’s on-demand webinar showcases timeless design trends and must-have plants

March 17, 2023
Monrovia’s on-demand webinar showcases must-have plants for spring

Monrovia’s first webinar of 2023 features trend spotter and chief marketing officer Katie Tamony and plant hunter Georgia Clay, who provide design tips and plant inspiration to help you kick off your customers' spring gardens.... more »
SAF offers free spring social media graphics

March 17, 2023
SAF offers free spring social media graphics

The Society of American Florists has announced it now offers free spring social graphics to entice your customers to celebrate the season with flowers. The social media shareables include general spring-themed banners and social media... more »
Innovator Awards Featured

March 1, 2023
Deadline extended for garden center innovator awards

How innovative is your garden center? Share your story now for the 2023 Lawn & Garden Retailer Innovator Awards. These awards will recognize garden centers for excellence in categories such as: Community Involvement, Classes and... more »