Marketing
It was by selling through Amazon that Rich Christakes, CEO of Alsip Home & Nursery — with locations in Illinois and Indiana — was inspired to create Ship My Plants. “Here at Alsip Home &...
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All-America Selections (AAS) has announced eight new AAS Winners available for 2024. Brokers, growers and retailers will want to add these proven garden performers to their assortments. Breeder sales contacts are included below each winner’s...
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There is so much to look forward to in the 2024 garden. Consumer insights and design trends show that gardening can bring much more to our lives than just beautiful spaces. From creating a connection...
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The NetPS Plant Finder Tool is the plug-and-play database for independent nurseries and garden centers looking to get their plants onto their websites to support the pre-shopping research and garden planning needs of their customers....
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Ship My Plants recently announced that Mason, Ohio-based Natorp's Nursery has joined its seller network. With a rich history dating back to 1916, Natorp's Nursery has been a trailblazer in horticulture, serving Cincinnati and beyond...
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Pollinator gardening is a big draw — not just for the bees and butterflies, but gardeners and customers, too. Tie into the buzz around Pollinator Month and Pollinator Week with Monrovia's 'Bee a Winner' pollinator...
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Smithers-Oasis recently unveiled OASIS Forage Products, allowing gardeners to craft stunning designs using foraged florals and foliage. “Foraging is more than arranging plants in a vase. It is about connecting with nature and orchestrating her...
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National Garden Bureau (NGB) has created, and is making available, on-point marketing tools to help retailers promote the 2024 “Year of the” crops. These tools are designed to make life easier and allow all to...
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Interest in home gardening continues to rise despite concerns about the economy, weather and increased time spent at work in 2023. The new study found that home gardeners spent more time and money on gardening...
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The past three years have seen a huge demand for garden and outdoor living products, and this trend to continue upgrading outside is not slowing down. Americans are averaging nine hours per week at home...
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Monrovia’s 2023 "Bee a Winner" pollinator plant giveaway was a buzzing success. Last year, Monrovia partnered with more than 200 garden centers across the country to promote the importance of pollinator-attracting plants, giving away select...
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Adding new varieties to your retail bench is critical for increased sales as new trends emerge and consumers’ wants and needs shift. Choosing new varieties that are tried and true can help you set your...
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