Marketing
Vegetable Gardeners to Spend More Time and Money in 2023
A new study found that, despite time pressures and the ability to engage in other activities, vegetable gardeners are looking to spend more time and money in 2023. The research, conducted by Axiom Marketing, a... more »
Monrovia Launches Consumer Rewards Program
Monrovia is encouraging customers to shop online and then pick up their purchases at a local independent garden center with its new rewards program. Gardeners who create an online account will now earn points every... more »
Pleasant View Gardens Releases Retailer Guide for 2023
Pleasant View Gardens (PVG) has released its new Retailer/Landscaper Guide for the 2023 growing season, which is in addition to the already launched Grower Resource Guide. With 120 pages of flowering plants, the new guide... more »
AFE Shares Ways to Increase Cut Flower Sales for Valentine’s Day Success
The National Retail Federation reports that 40% of Christmas shopping beginning right after Labor Day, so it’s no stretch to say that garden centers should begin their Valentine’s Day marketing before — or immediately after —... more »
What’s Trending With Home Gardeners
Garden Media Group owner Katie Dubow had been actively avoiding one of the trends featured in her company’s latest Garden Trends Report — but she encourages garden centers not to do so. “The TikTok trend... more »
Trust Makes the World Go Round …
It’s recent enough that I can still see (and hear) very clearly in my rearview mirror the campaigns for the midterm elections that took place on the federal, state, and local levels during one of... more »
Top 10 Garden Retailer Feature Articles of 2022
These 10 feature articles were the most read in 2022. 1. 10 Retail Merchandising Best Practices to Follow in Your Store Good retail merchandising optimizes how products are displayed in-store and ensures that their features... more »
Top 10 Lawn & Garden Retailer News Stories of 2022
These garden retail news items were the top 10 most viewed news stories in 2022. 1. Bailey Reveals New Endless Summer Hydrangea Bailey is kicking off 2022 by introducing ‘Pop Star’ hydrangea, the newest variety... more »
Garden Centers Provide Holiday Inspiration
There's no better place to be than home for the holidays, but after moving back to my hometown earlier this year, this Christmastime phrase takes on a whole new meaning. I took the opportunity to... more »
Pantone Names Viva Magenta as 2023 Color of The Year
Pantone has announced that its Color of The Year for 2023 is Viva Magenta 18-1750. Vibrating with vim and vigor, it is a shade rooted in nature descending from the red family and expressive of... more »
Dispel the Poinsettia Toxicity Myth
It's time to take poinsettia off Santa's 'naughty' list, says University of Missouri Extension horticulturist David Trinklein. He says its pretty bracts and leaves pose no danger to people and pets, other than possible allergic... more »
Proven Winners Hosts Plant Influencers Roundtable
With consumer interest in gardening continuing to gain momentum across North America, Proven Winners has expanded its commitment to support home gardener success. It hosted an inaugural group of content creators to a Proven Winners Creators Roundtable held... more »
FREE PRODUCT INFORMATION
Get fast and free information about the products and services featured within the magazine »
Videos
News
March 21, 2023
Master Nursery Garden Centers recognizes top vendors
March 20, 2023
Easter spending expected to reach record levels
March 17, 2023
Dramm hires new technical representative
March 17, 2023
