Merchandising

January 2008
Kitsch: Classic and Cool in Your Garden

When used in moderation, kitsch items can add new life to your garden. When I first think of "kitsch," the image of my former art teacher always pops up: He stood next to a painting,... more »

January 2008
Just What the Doctor Ordered

With so many garden pharmacy products out there, it can become quite overwhelming to choose which ones to keep in stock and on display in your garden center. There is so much to choose from... more »

January 2008
The Art of the Layout

Store planning and design are consistently at the top of our list of things retailers need to do well in order to have a successful store. Merchandise will sell itself when a store's design is... more »

November 2007
Merchandiser Of The Year – Smith’s Acres

Welcome to the first annual Lawn & Garden Retailer Merchandiser of the Year Award. We are introducing you to the first of three finalists (in no particular order): Smith's Acres in Niantic, Conn. The unique... more »

November 2007
The Impact of Display Gardens on Consumer Purchasing Behavior

Retail garden center sales in Florida have rapidly increased in the past few years, and identifying shopper purchasing patterns and generating consumer behavior data are important to the Florida wholesale and retail plant industries. To... more »

November 2007
Celebrate the Customer, the Merchandise, the Seasons

The Chalet Nursery, a 90-year-old nursery, garden center and landscaping business in Wilmette, Ill., "is not really known for its sales," says buyer and merchandising manager John Hoerst. Visitors to the Chalet are not greeted... more »

November 2007
Fan the Fire Pit Flame

There's such an appeal to going camping: sitting around a campfire, talking, cooking and enjoying the company of friends. However, with today's increasingly busy schedules, it's unlikely that your customers will have the time to... more »

November 2007
Interiorscaping: Using Living Décor in the Off-Season

As the outdoor gardening season slowly winds down, your customers may think they have to hang up their trowels and pruning shears until next spring. Not so. Show your loyal green thumbs a way to... more »

August 2007
Catering to your Christmas Consumer

With the growth of mass retailers and chain stores, the competition for Christmas merchandise dollars can seem daunting for an independent garden center (IGC). Although there has been a bit of a downward trend in... more »

August 2007
Creating An Animated Christmas Fantasyland

Every retailer faces fierce competition in today's Christmas marketplace. Christmas merchandise is now sold through every imaginable outlet. Whether it's drug store chains, home improvement stores or even the local supermarket, everyone wants a piece... more »

August 2007
Visualizing Christmas

Visual merchandising gets a great deal of attention during the Christmas season, a period in which stores claim to make 50 percent of their sales and 75 percent of their profit. Merchandise and decorating plans... more »

August 2007
Are Your Restrooms Working For You?

Space is precious for garden centers. The more products and displays customers see, the more likely they will be to make purchases, which means every available store space needs to be used. While it may... more »