Marketing

April 2009
Take Steps to Shine

There is a maxim in marketing that it costs much more to cultivate new business than to retain an existing customer. More than ever, in this economy, this has proven to be true. When business... more »

March 2009
Diamonds in the Rough

Maria, 52 Chicago "Lurvey Landscape Supply & Garden Center in Des Plaines, Ill., is my favorite garden center. Their staff is friendly, helpful and very knowledgeable. They have a beautiful selection of annuals, perennials and... more »

March 2009
[Green]washed Up?

Becky, 50 Dallas, Texas I do feel bombarded by ads pushing organic and sustainable plants. I admit that I am skeptical about nurseries who advertise about everything "green" when one can point out the opposite.... more »

Bringing it Home
Bringing it Home

Claudia, 62 Gainesville, Fla. "We have a number of large sunny windows which makes it easy to grow houseplants. I have had a tall cactus-type euphorbia for at least 25 years. When it gets too... more »

No Hibernation Here!
No Hibernation Here!

Jen, 30 Glenwood, Iowa "Next summer, I plan to place perennials in a rock garden off my front porch. We've just started with landscaping around the new house, so many areas are ready for new... more »

November 2008
Getting Into the Holiday Spirit

Becky, 49 Dallas, Texas "The big garden centers always sell Christmas trees out front, which is convenient for people like me. Some of the smaller 'boutique' garden shops go all out! I usually see a... more »

November 2008
Go for Gold

What an exciting and inspiring summer we had, watching outstanding athletes compete in the summer Olympics. Who didn't cheer at the top of their lungs as Michael Phelps won his eighth gold medal and made... more »

Spring Reflections
Spring Reflections

Claudia, 61 Gainesville, Fla. "I always hate for spring to be over, since summer follows. This summer, we did not have any real big projects going in the yard — as we have for the... more »

’Tis the Season to be Trendy
’Tis the Season to be Trendy

Holiday trends are constantly changing, and choosing which products to offer your customers each season can be a real challenge. You need to take into consideration everything from the hottest new hues to the latest... more »

(Garden) Help Wanted
(Garden) Help Wanted

Gay, 61 Topeka, Kan. "Even those of us who have been gardening forever and pretty much know the ins and outs can face a problem that we have not encountered before. Many years ago, as... more »

Help Customers Find the Perfect Plants
Help Customers Find the Perfect Plants

No, I am not looking for a date! But I do have an idea for you that could be both profitable and fun. We all know that our customers (and potential customers) are busy, busy,... more »

Trendspotting at Pack Trials
Trendspotting at Pack Trials

The Lawn & Garden Retailer staff's trip to the 2008 Pack Trials, which began in Encinitas and wrapped up a week later in Gilroy, was a fantastic opportunity to preview all the breeders' newest introductions... more »